Given the some 2.5bn estimated gamers around the world, so too are the studios that create and publish the games themselves. With industry valuation estimates around the $300bn mark by 2025, it's fair to say that the overall sector is doing well. As highlighted by Sony's recent unveiling of the fifth iteration of its iconic PlayStation console, the global video game industry is seriously big business – and there is no slowdown in sight. Gone, too, however, are the days of video games representing a niche industry. Skip a vacation to the Bahamas it is all about bingeing Mortal Kombat. Arguably, this generation's favourite pastime is to grab a two-litre bottle of Coca-Cola, a bag of potato chips, insert a video game into the Xbox, PlayStation or Wii and isolate yourself from the rest of the world for a couple of hours. This article is part of our “Starting Business” series, an in-depth look at how to start a company in a particular niche or industry.įorget barbecues and ballgames.
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